Professional copywriting &
SEO-friendly content.
Sustainability-focused
content.
Collaborative marketing
agency partnerships.
Your content does far more than tell your readers what you do.
Step-by-step, conversion copywriting uses proven persuasion techniques which drive your potential customer to sign up, submit an enquiry or make a purchase. Professional content will build your business.
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Stand out from your competition.
Ignore what you might have heard about B2B or B2C marketing. People buy from other people - with that in mind, I take a H2H approach, human to human.
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Whilst you’re proud of your product or service, your customers simply won’t engage with constant sales messaging. (No one likes to be sold to). We all make buying decisions with emotion, so, let's tap into that and leave your reader in no doubt that your product or service is exactly what they've been looking for.
Businesses with a content marketing strategy have conversion rates that are
6 x higher than their competitors who employ alternative marketing methods.
Source: Aberdeen Group
Website Content
Let’s create engaging, benefit-led copy that speaks directly to your reader, builds trust and solves the problems your customers are facing; let’s generate a reliable stream of enquiries or sales.
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But why stop there? Whilst we’re at it, let's weave your keywords and other search engine optimisation favourites through your content, giving your organic SEO a boost too.
SEO Blog Content
Demonstrating your authority and credibility, your SEO-friendly blog will offer insight-driven, quality content that drives traffic (and new customers) to your website.
Chock-a-block with keywords, search terms and links, your regular blog delivers an excellent ROI, providing a multi-use piece of copy and an essential cornerstone of your content marketing plan.
Pay-Per-Click & Digital Advertising
Serving your ad to your target audience is only half the battle; once seen, your potential customer will need to be given a very good reason to click-through to your site.
Conversion copywriting uses proven persuasive techniques, which drive people to take immediate action, whether that's clicking on your PPC ad, downloading your lead magnet or making a direct purchase.
Award Submissions
Business awards provide substantial and highly valuable social proof, increasing your brand authority as you gain the recognition that you and your team deserve. You're on your way to becoming a market leader - and your awards prove it.
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What's more, the words award-winning are a powerful influence, not just when it comes to your customers, but on your search engine optimisation too. Win win.
I offer a free, personalised 30-minute consultation so you can tell me more about your business goals.
It's completely free of charge, and of course, there’s no obligation, so let's have a chat...
Conversion-rate optimisation, on-page SEO, meta data... all that technical-sounding stuff can make it hard to reach out when all you really need is simple, jargon-free advice.
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93% of B2B marketing managers have a content marketing strategy.
Lead generation remains their top priority.
Source: B2B Marketing.
Drive website
traffic.
Get more
enquiries.
Boost your
bottom line.